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>web
identites
..1 a website design and logo to reflect
the company & target the correct audiences. the client wanted
both the logo & design to be discreet, understated &
professional. this design was chosen, due to its simple &
feminine appearance. she liked the inclusion of a love heart
in the logo as she specifically wanted to target couples.
..2/3/4 a corporate identity for an online meeting site. the
brief from the client basically revolved around the idea of
‘sexy not sleazy’. i provided a selection of ideas
for the client. the three slogans i came up with were ‘have
your cake, forbidden fruit & real meetings in cyberspace…’
these slogans basically reflect the themes. the chosen logo
is quite familiar but has a slight twist in that instead of
a bite, the ‘bite’ is in the shape of a heart. whether
the users find love or forbidden fruit is up to them!
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